What Floodlight conversion counting method would report the first visit for each user within a given day?

QUESTION

What Floodlight conversion counting method would report the first visit for each user within a given day?

Standard

Per session

Transactions

Unique

The correct answer is:

Unique

What Floodlight conversion counting method would report the first visit for each user within a given day?
Explanation:

There are two conversion counting methods, each with their own options:

Counter activities count the number of conversions associated with an event. There are three ways to define a conversion for counter activities:

Standard: Counts every conversion.

Unique: Counts the first conversion for each unique user during each 24-hour day.

Per session: Counts one conversion per user per session. You can define the length of a session for your site.

Sales activities track the number of sales made or the number of items purchased. There are two ways to define a conversion for sales activities:

Transactions: Counts all conversions, plus the total number of sales that take place and the total associated revenue.

Items sold: Counts each conversion, plus the total number of items sold and the total associated revenue.

Read more here: https://support.google.com/dcm/partner/answer/2823400

Which three workflows can be used to make bulk edits? (select three)

QUESTION

Which three workflows can be used to make bulk edits? (select three)

Select All Correct Responses

The Campaign Manager filtered view

The Edit Multiple button

Campaign spreadsheet upload

The DCM/DFA Reporting and Trafficking API

The correct answer is:

The DCM/DFA Reporting and Trafficking API

Which three workflows can be used to make bulk edits? (select three)
Explanation:

The Edit Multiple button allows you to edit many rows at the same time. For example, you might want to apply the same start date to several ads and creatives, or change names throughout your campaign using a find-and-replace tool.

Read more here:https://support.google.com/dcm/answer/6072488

The campaign spreadsheet is a spreadsheet of ad assignments in your campaign. You can use this spreadsheet to view and manage trafficking details. It includes many key properties of ads, creatives, sites, and placements.

Read more here:https://support.google.com/dcm/answer/2704625

The DCM/DFA Reporting and Trafficking API offers programmatic access to Reporting. This is particularly useful for automating recurring processes and for integrating Campaign Manager with third-party systems.

Read more here:https://support.google.com/dcm/answer/2835059

What is the limit to retrieve log data from a Data Transfer Google Bucket?

QUESTION

What is the limit to retrieve log data from a Data Transfer Google Bucket?

1 year

Unlimited

60 days

30 days

The correct answer is:

60 days

What is the limit to retrieve log data from a Data Transfer Google Bucket?
Explanation:

Data Transfer files older than 60 days are purged from Ad Manager. If you would like to store your files for longer than the allotted 60 days, we recommend that you either store the files locally or move to a permanent cloud storage solution, which can include an independent Google Cloud Storage account over which you have full control.

Read more here: https://support.google.com/admanager/answer/1733124

Where would purchased inventory for a campaign be entered in Campaign Manager?

QUESTION

Where would purchased inventory for a campaign be entered in Campaign Manager?

Landing pages

Campaigns

Placements

Floodlight tags

The correct answer is:

Placements

Where would purchased inventory for a campaign be entered in Campaign Manager?
Explanation:

As in Campaign Manager, a placement is the media inventory of a website, app, or video where your ad appears. It represents technology compatibility, size, and quantities/cost models.

Read more here: https://support.google.com/dcm/partner/answer/6025561

What account structure should be used to share Floodlight tags and audience lists between multiple Advertisers?

QUESTION

What account structure should be used to share Floodlight tags and audience lists between multiple Advertisers?

An account/advertiser relationship

A parent/child relationship

Shared billing profiles

A single Floodlight activity

The correct answer is:

A parent/child relationship

What account structure should be used to share Floodlight tags and audience lists between multiple Advertisers?
Explanation:

In this arrangement, the parent advertiser defines a collection of Floodlight activities, tags, and settings (called a Floodlight configuration), and all of the child advertisers inherit the configuration.

Read more here: https://support.google.com/searchads/answer/2458167

What action must occur for a team member to get access to Data Transfer files in Google Cloud Storage?

QUESTION

What action must occur for a team member to get access to Data Transfer files in Google Cloud Storage?

Associate the team member with a User Profile designated for Google Cloud access

Add the team member’s email to the Google Group associated with the Cloud Storage bucket

Set up an automated email for the team member to receive daily reports

Run the script: gs://[bucket_name]/[username]

The correct answer is:

Add the team member’s email to the Google Group associated with the Cloud Storage bucket

What action must occur for a team member to get access to Data Transfer files in Google Cloud Storage?
Explanation: We will update later. sincerely thank

When is an impression counted in Reporting?

QUESTION

When is an impression counted in Reporting?

As soon as a creative is requested from the publisher

After the creative is served and viewed on the site

After the browser begins loading the webpage

After a user’s device indicates that the creative download has begun

The correct answer is:

After a user’s device indicates that the creative download has begun

When is an impression counted in Reporting?
Explanation:

Downloaded impression: An impression counted only after the initiation of ad retrieval by the publisher. The ad creative is downloaded in the user’s device and has begun to load. A separate viewability measurement will determine if the user has viewed the creative.

Read more here: https://support.google.com/admanager/answer/7308129

When a “plan” is executed in Planning, what information is pushed to Campaign Manager?

QUESTION

When a “plan” is executed in Planning, what information is pushed to Campaign Manager?

A dynamic feed that can be quickly implemented into Studio

TrueView placements for running on YouTube properties

A list of creative specifications for implementing the deals in Display & Video 360

A list of placements you intend to purchase and the publishers you’re buying inventory from

The correct answer is:

A list of placements you intend to purchase and the publishers you’re buying inventory from

When a “plan” is executed in Planning, what information is pushed to Campaign Manager?
Explanation: We will update later. sincerely thank