Which attributes describe a good landing page experience? Select all that apply.

QUESTION

Which attributes describe a good landing page experience? Select all that apply.

Select All Correct Responses

Relevant and original content

Easy to navigate

Transparent about the client’s business

High amount of user traffic

The correct answer is:

Transparent about the client’s business

Which attributes describe a good landing page experience? Select all that apply.
Explanation: We will update later. sincerely thank

What are the three main factors that determine ad quality?

QUESTION

What are the three main factors that determine ad quality?

Expected clickthrough rate, ad formats, and ad relevance

Expected clickthrough rate, max CPC bid, and landing page experience

Expected clickthrough rate, landing page experience, and ad relevance

Max CPC bid, landing page experience, and ad relevance

The correct answer is:

Expected clickthrough rate, landing page experience, and ad relevance

What are the three main factors that determine ad quality?
Explanation: We will update later. sincerely thank

Match examples of app activities to the corresponding vertical.

QUESTION

Match examples of app activities to the corresponding vertical.

Dating/Communication – Profile completion, Specific session start or session duration, Community engagement, Add payment, and Subscription/Purchase

Retail/Classifieds – Item search, Became active after inactivity, Registration/Sign-In, Wishlist, Create listing, Contacted/Called, Add to cart, Coupon redemption, Add payment, Referral, Checkout initiated, and Subscription/Purchase

Gaming – Tutorial/Demo completion, Became active after inactivity, Invites users/Shared app, Level up/Game score, Community engagement, Level completion, Add payment, and Spend virtual currency/Purchase

Entertainment – Specific session start or session duration, Became active after inactivity, Video/Audio played, Invites users/Shared app, Engagement with special content, Add payment, and Subscription/Purchase

The correct answer is:

Match examples of app activities to the corresponding vertical.
Explanation: We will update later. sincerely thank

If an advertiser wants to cover generic keywords or seasonal keywords that they normally couldn’t afford with RLSA, what is the best recommendation?

QUESTION

If an advertiser wants to cover generic keywords or seasonal keywords that they normally couldn’t afford with RLSA, what is the best recommendation?

They should increase all their keyword bids

They should use the list as an exclusion

They should use bid-only to reach all users who search for the keywords

They should use target and bid to only reach those searchers who are in their audience list

The correct answer is:

They should use target and bid to only reach those searchers who are in their audience list

If an advertiser wants to cover generic keywords or seasonal keywords that they normally couldn’t afford with RLSA, what is the best recommendation?
Explanation: We will update later. sincerely thank

Which policies apply when recommending RLSA? Select all that apply.

QUESTION

Which policies apply when recommending RLSA? Select all that apply.

Select All Correct Responses

Minimum traffic policy for bid landscapes

User list size privacy threshold

No lists based on sensitive categories

Ads cannot collect personally-identifiable information

The correct answer is:

Ads cannot collect personally-identifiable information

Which policies apply when recommending RLSA? Select all that apply.
Explanation: We will update later. sincerely thank

What are the three key benefits of RLSA?

QUESTION

What are the three key benefits of RLSA?

Automatically show the most relevant ad, Convert on new keywords, Cover more queries

Automatically show the most relevant ad, Screen real estate, Cover more queries

Bid based on audience, Import audiences from third party, Convert on new keywords

Bid based on audience, Convert on new keywords, Tailor your message

The correct answer is:

Bid based on audience, Convert on new keywords, Tailor your message

What are the three key benefits of RLSA?
Explanation: We will update later. sincerely thank